The ReBrand Icon Hat

The Rebrand Icon Hat – For The Bay

Welcome to the new era. Introducing the Rebrand Icon Hat — the first official drop from our refreshed look, built to represent Tampa Bay like never before. Featuring our brand-new emblem front and center — a fusion of coastal vibes and bold edge — this hat is made for those who rep the Bay with pride.

Crafted with breathable perforated panels and a clean, structured fit, it’s as comfortable as it is iconic. “FOR THE BAY” is proudly on the side, a nod to the roots that keep us grounded as we level up.

Details:

• New signature icon front hit
• Side perforation with “FOR THE BAY” text
• Performance fit with adjustable snapback
• Designed in Tampa Bay

This isn’t just a hat — it’s a statement.

8.8.25 — A New Era Starts Now.

This product and its graphic design is not endorsed or licensed in any way by any team, or organization.